Here are our top ten strategies for boosting productivity: 1.
#TEAM GET IT DONE HOW TO#
Now that you know why your team is flagging, it’s time to learn how to help them get important shit done. 10 ways to create a product culture where product teams get shit done They definitely won’t have the headspace, energy, and enthusiasm to prioritize, innovate, and get impactful work done. If the product team is expected to consistently work crazy hours, they’ll end up burned out, demotivated, and churning out sub-par work. Studies show that overwork decreases productivity. But there’s also a tendency to glamorize stress, exhaustion, and long hours to get things done.
Learn more about some of the dangerous animals in product management and how to tame them! 10. They’ll end up hopping from task to task without a strategic perspective, like one of the most dangerous animals of product management, the WOLF (Working On Latest Fire). If the team is stuck in the weeds of urgent responses, they can’t see the big picture to know whether their day-to-day work has maximum impact. When product teams spend most of their time responding to the loudest stakeholders or putting out fires, they can end up focused on tasks that are urgent but not important. Techniques like Objectives and Key Results (OKRs) are supposed to focus the product team on what really matters, but if you set too many of them, your team will feel overwhelmed and disoriented. But goals that seem intimidating and unachievable can generate panic and make the team feel less confident in their ability to get things done. Too many grandiose objectivesĪmbitious objectives are great. In a product culture that measures product success based on outputs rather than outcomes, the team might get things done-but they won’t necessarily be the most important things. Ticking twenty bug fixes off your list is great-but not if you’ve missed the key fixes that will boost user satisfaction. They’re judged according to whether they’re staying on track with product tasks or deadlines, with little weight given to each task's overall impact or importance. Often, product teams are seen as feature factories. This waterfall of defects at the end of the process is a blocker that stops the product team from responding dynamically to improve the product in stages. If you’re not testing as you go and engaging in continuous discovery, there’s a good chance you’ll push out a product that will require major fixes and debugging soon after launch. This means product teams are faced with tons of delivery deadlines right at the end, causing stress. First there’s an extensive research, design, and planning phase then the product is developed in one go before tests and launch. Linear or waterfall approaches to product development follow a fixed sequence of steps. Linear methodologies blocking responsiveness A lack of transparency around shared goals can also provoke this disconnect.Ħ. This creates major inefficiencies and means the team lacks the cross-functional collaboration needed to boost productivity.Ī lack of external input can make teams too focused on their own work area and keep them disconnected from the larger vision for the product and company. When product teams don’t connect at all with other teams and departments, they can end up working in a silo. Too little communication is just as dangerous as too much. There’s a name for this phenomenon: collaboration overload.Ĭontext switching-shifting between different types of work and various tools-wastes time and cognitive resources and distracts the product team from getting shit done. But, in complex organizations in particular, the product team’s agenda can get overloaded with constant meetings or the need to spend time checking different communication or workflow management tools, sifting through information to work out what’s relevant to them.
Collaboration and communication overloadĬollaboration is a hugely important, meaningful part of product work. Details get forgotten or overlooked when the team is swamped and constantly moving from project to project. Inconsistent product priorities also create major inefficiencies. When there’s a lack of clear alignment around the product and organizational visions, it’s hard for teams to feel confident they’re working on the right tasks, and they can feel a lack of direction. Unclear product prioritiesĬonstantly shifting roadmaps and priority lists can generate confusion for the product team. So why isn't your team getting things done? Here are some of the most common obstacles to productivity: 1. 10 common productivity blockers for product teams To stay on track, you need to learn to anticipate productivity blockers and build a product culture that truly empowers your team to get shit done.
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